# GTM acceleration for Series A companies

Litebox is a GTM agency for B2B software that works with companies that just raised a Series A, turning the round into pipeline.

[Talk to the team](https://litebox.ai/contact-us)

## Key facts

- **Services:** GTM agency for B2B software, running four disciplines under one team: branding, websites, product design, and growth.
- **Public cases:** Some of the technical software companies we've worked with: MotherDuck, CodeRabbit, Browserbase, Keycard, CopilotKit, and gbox.
- **Segment:** Series A software companies.
- **Model:** Project or retainer.
- **Team:** Already has marketing in-house.
- **Proof:** Keycard's engagement ran 12.5 months, from March 2025 to April 2026, working alongside their in-house marketing team throughout.

## Post-Series A, the pressure shifts from proving the product to proving the pipeline

A Series A round buys time to prove the pipeline, and investors expect that to show up within a couple of quarters. That timeline changes what go-to-market needs to prioritize: less positioning from scratch, more branding, websites, and growth work aimed at converting at the volume a bigger team now has to hit. Most Series A companies already have marketing in-house by this point, and that's the team we plug into.

## One team runs branding, websites, product design, and growth after the round closes

We run branding, websites, product design, and growth as one team, so a Series A company doesn't have to coordinate four vendors while also ramping a sales team.

[Explore the full range of services.](https://litebox.ai/services)

## Keycard's marketing ran alongside their own team for 12.5 months

### Keycard

Keycard emerged from stealth with $38M and came to Litebox already building products internally, with its own team in place. The engagement ran alongside that team rather than around it: we took branding, websites, and ongoing design work, while Keycard's team owned product direction and technical decisions. That division held for 12.5 months.

[Explore how we worked with Keycard](https://litebox.ai/work/keycard)

## The answers we'd give you on a first call

### How do you work with a marketing team that already exists?

We take the pieces that need dedicated production time, like brand refresh and site work, and leave strategic ownership and any hires already in motion with the internal team. The split gets scoped in the first working session, not assumed going in.

### What changes in go-to-market after raising a Series A?

The pressure shifts from proving the product to proving the pipeline, on a timeline investors are watching. That usually means the brand and site need to hold up at a bigger scale, and growth work needs to start showing results within a couple of quarters.

### Is this a project or a retainer?

Both models exist depending on scope: a defined project for a brand or site refresh, or a retainer for ongoing growth work. Most Series A engagements start as a project and move into a retainer once the first phase ships.

### What do you start with: brand, site, or growth?

Where we start depends on what's holding the pipeline back: if the brand and site haven't caught up to the product, that comes first; if both are solid, growth work can start immediately.

### How much does it cost?

Pricing depends on scope, and a Series A engagement is usually priced closer to a full package than an early-stage one. Go to pricing for this stage for what's included.

### How long does delivery take?

Turnaround depends on scope, and a brand or site refresh usually moves faster than starting from scratch, since there's an existing product and audience to work from. Talk to the team for a timeline scoped to what you're building.

## Turning a Series A into a pipeline starts with a working session.

[Talk to the team](https://litebox.ai/contact-us) · Not ready yet? [Explore all the work](https://litebox.ai/work)

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